2020 Ford Transit 350 · High Roof · Extended

Put your brand on 20,000 miles.

I live out of a yellow Transit and drive it across the country all year — ski towns in winter, desert crags in spring, the whole West Coast in summer, back to Jersey and down to Florida. Eight printable panels. Rent one.

Estimated impressions per year
Miles guaranteed in writing

Roughly 1,020,000 estimated impressions a year across 20,000 guaranteed miles.

All 8 panels open · auction closes in · wrap slot Sep 22

Building the van…
Drag to rotate · tap a number for that panel
Plate
Status
Position
Coordinates
Heading for
Odometer
2026 miles
2026 impressions
Last ping
1.02M
Estimated impressions per year
20,000mi
Contractual annual minimum
31states
Crossed in the last 12 months
8panels
All open, all up for auction

Route log · six years

This is where
your logo goes.

Every line is a leg the van actually ran. Pick a year, press play, and watch it draw. 2026 is still going — the red dot is where it is right now.

Year
total miles in 2026
JANUARY
Plotted long-haul
Local & shuttle — ski towns, canyon roads, grocery lots
20,000 contractual floor

Delivered monthly · yours to use anywhere

You are not buying vinyl.
You are buying the photographs.

Around forty usable shots a month of the van — and whatever is printed on it — in places your customers are actively trying to get to. You could not buy this as a media placement. You would have to fund a photo trip, and that costs more than a year of panel rent.

Yellow Transit parked below granite boulders in Joshua Tree
Joshua Tree, CAApril · 7 nights
The van at dusk on a desert pull-off with headlights on
Hueco Tanks, TXNovember · 2 nights
Driver-side profile of the van against a warehouse wall
Fontana, CAJuly · resupply stop
The van head-on at night through rain on the glass
I-70, eastboundMarch · 640 miles that day

Shot on a phone, graded, delivered as full-resolution files with no usage restrictions.

Spec sheet · printed 3M IJ180 cast vinyl

Eight panels.
The market sets
the price.

Three large spots down the driver side, two wider ones on the curb side, both rear doors, and the hood. Bid on a panel, or skip the auction and take the buy-it-now. Tap any card to spin the van to it.

Bidding round closes in

A $150 refundable deposit holds a bid and is credited to your first month if you win. Buy it now ends the auction on that panel immediately. Six-month minimum, print and install included.

Full vehicle · no auction

Whole-van takeover

All eight panels, a paint-matched design across the whole vehicle, no other brand anywhere on it, and your name in the route posts. Pulls every panel out of the auction. 12-month term.

$4,400/mo panel buy-it-nows total $5,340/mo

Impression model · edit every assumption

Don't take my
word for it.

Wrap companies love to quote 70,000 impressions a day. I'd rather hand you the dials and let you talk yourself into it. Defaults below are deliberately conservative.

Miles driven per year20,000

The contract minimum is 20,000. 2025 logged 23,079 — check it against the ledger under the map.

Vehicles that see it, per mile45

Interstate at rush hour is well over 90. Empty Nevada at 2am is 3. 45 is the honest blend.

Views per day while parked400

It sleeps at trailheads, resort lots, and street parking in cities — 9 feet tall and school-bus yellow.

Your panel spend, per year$6,060

The curb-side forward panel is bidding around $505/mo, or $6,060 a year. Slide it to whatever you're actually considering.

Estimated impressions per year
Your cost per thousand impressions
ChannelTypical CPM
Highway billboard, mid-size market$5 – $12
Meta / Instagram feed$9 – $18
Outdoor podcast read$18 – $35
Trade show booth, 10×10$40 – $90
This van

CPM ranges are industry rules of thumb for planning, not quotes. The van number is whatever your own assumptions above produce.

Booking to installed · about three weeks

How it actually works

WEEK 0

You claim a panel

Pick your panel and term below. I confirm it's still open, send a simple one-page agreement with the 20,000-mile floor written into it, and invoice the first month.

WEEK 1

We lay out the art

Send a vector logo. I send back a scaled proof on the actual panel — the same 3D view you just spun. Two rounds of changes included. No design fee.

WEEK 2–3

It gets printed and installed

Cast vinyl printed and laminated at a shop in North Jersey, installed by a certified fitter. Photos of the finished van in your inbox the same day.

MONTHLY

You get the receipts

Odometer photo on the first of the month, the GPX file for every mile driven, and a folder of van-in-the-wild shots you're free to use in your own marketing.

Who is standing next to it

Not a random highway crowd

Winter · ski towns

Parked in resort lots and pass pull-offs from December to March. People are standing in the snow next to it for twenty minutes putting boots on.

AltaJacksonBig SkyTahoeMammothCottonwoods

Spring & fall · climbing

Desert and sandstone season. Dispersed camping means it's the tallest yellow object in a field of vans and everyone walks past it to the trail.

Indian CreekRed RocksBishopTen SleepJoshua TreeSmith Rock

Everywhere else · traffic

I-80, I-70, I-95, I-10. Fuel stops, city street parking, and a lot of time in the right-hand lane where the whole side panel is readable at 20 feet.

NYC metroDenverSLCBay AreaAustinSouth Florida

Before you ask

Questions I get

How does the auction work?

Every panel is open for bids until the round closes. High bid at close wins that panel at the bid price, on a six-month minimum. Bidding takes a $150 refundable deposit — you get it back the moment you're outbid, or it's credited to your first month if you win. If you'd rather not play, take the buy-it-now: it ends the auction on that panel immediately and the price is locked.

Why auction it instead of just posting a price?

Because I have no idea what a panel on a van is worth, and neither does anyone else. There's no comparable. The auction finds the number honestly, and the buy-it-now is there for anyone who values certainty over saving a few hundred dollars.

What happens if you don't hit 20,000 miles?

You get a prorated refund on the shortfall, calculated per mile, no argument. It's in the agreement. I post the odometer on the first of every month so you can see it coming months before the term ends.

Can I see where the van actually was?

Yes. Every sponsor gets the raw GPX for their term, plus a private link to a live version of the map above. If you want a public tracker page for your own audience, I'll build it and put your URL on it.

What if my competitor is already on the van?

They won't be. Category exclusivity is standard and free — if you win a panel as a coffee brand, no other coffee brand goes anywhere on the vehicle for your whole term. Name the category when you bid so I can lock it, and any competing bid gets refused.

Is a vinyl wrap going to wreck the paint?

Cast vinyl on factory paint comes off clean with heat. The van is a 2020 with 91,000 miles and original panels, and I have every interest in keeping it that way — I live in it.

How does the deposit work if I get outbid?

It's refunded in full, automatically, the moment someone outbids you — you don't have to ask. The deposit exists so that a bid means something; it is not a fee. If you win, it comes off your first month.

Why auction it instead of just naming a price?

Because I genuinely don't know what a panel on this van is worth, and neither does anyone else. Nobody has sold one before. The auction finds the number honestly, and the buy-it-now price is there for anyone who'd rather not play.

What happens at the end of the six months?

You get right of first refusal at your winning rate before the panel goes back up. Most of the cost is print and install, so a renewal is much better value for you than a first term is.

Six months feels long. Can I do less?

One-month and single-trip buys exist for the hood only, because it is quick to swap. The side and rear panels are six-month minimum — printing and installation cost too much to amortize over less than that.

Do you drive anywhere on request?

Within reason, yes. Whole-van takeover sponsors get four routed detours a year — a trade show, a store opening, a shoot location. Panel sponsors can buy a detour for $400 plus fuel.

Who is driving this thing?

Me. I'm a software engineer in North Jersey who works remotely, skis and climbs badly, and would rather the van pay for its own gas. You'll have my phone number, not a support queue.

Confirm · no payment taken on this page

Send your bid
before the clock
runs out.

Place bids in the spec sheet above and they collect here. This sends me an email with the panels, amounts, and deposit due. I reply within a day, usually from a parking lot.

No bids yet — place one in the spec sheet above.
Opens your mail app with everything filled in.